Emporio Sirenuse, a family heritage brand with a spirited soul, has distilled the values and verve of inimitable Amalfi Coast hotel ‘Le Sirenuse’ into a small, carefully curated collection of beachwear, resort wear, design and lifestyle items.
Following the brief to conceptualize, create and art direct a storytelling for the brand's new vision and collection for 2023, "The Journey" was conceived, taking inspiration from a place made of legendary luxury and enchanted beauty in Positano, Italy.
The journey encompasses two sisters entering a new season with new vigour and a sense of adventure. The idea was to highlight the versatility and wearability of these dresses through different locations and juxtapose them with the beautiful contrasting colors of the collection.
