Work / Car Shoe Digital Art Direction
A Historical Brand with a Modern Vision
Right after Car Shoe's 50th anniversary we started a long term collaboration to direct and produce all the digital communication assets.
In those years of growth for Prada's driving moccasin brand, we were directly involved in the shootings' creative direction and managed all of its social media channels.
Reporting analytics to the Media Department helped us envision the correct strategies to engage with the audience and create new opportunities for reach and visibility.